Fascinating Bosideng Show At NYFW

Bosideng, a leading light in down jackets, headlined a New York Fashion Week collection at Spring Studios Gallery 1.  Notable guests included actress Anne Hathaway, actor Jeremy Renner, Wendi Murdoch, Olivia Palermo, Danielle Bernstein, Adrianne Ho, and Leandra Medine.  Supermodel Alessandra Ambrosio set off the show.  Bosideng designer Zhu Lin and Bosideng President Gao Dekang also joined the performance.  The result was 42 immaculate runway looks with every element intact.
   
Styled by Law Roach, this season's Bosideng assemblage displayed themes of elegant patterns, quilting processes, functional fabrics (including water and wind-proof), and origins like ropes, belts, and buckles.  Black, white and gray were the primary colors, with accents of bright yellow, rose, magenta, and silver demonstrating the junction of modern and traditional.  This is the dominant Bosideng aesthetic.
   
Founded in 1976, Bosideng focuses on the development, design, and production of down jackets.  Famously known for pioneering quality in downs, fabrics, craftsmanship, and design.  Each Bosideng jacket is tested by at least 62 technicians by way of 150 procedures and in extreme environments.
   
Designers and research and development teams originate from China, United States, France, and Italy.  Their singular goal is to propel the change of down jackets from a single warmth-preservation role to fashionable style and design.  
   
In 1999 Bosideng became the first Chinese apparel brand to enter the Swiss market, a first baby step to entering the global stage.  Now its products are in 72 countries and are popular with over 200 million people.

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